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Tag Archives: identity

2012 BMW 1 Series M Coupe

I’m not one to care for brand image, prestige and so one but I am aware of what a BMW badge can mean to some. 2012 BMW 1 Series M Coupe To the Chinese though, the BMW brand means more than it does to others and this is because the Bavarian...

By Lupica G. on Mar 16th, 2011
Gert Volker Hildebrand

Here’s a move I don’t really understand. I mean I can fathem Alfa Romeo being sold to VW but I can’t really see the point of this. Gert Volker Hildebrand Why? Why is Mini getting a new person to head the design department? ...

By Lupica G. on Dec 2nd, 2010