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Hyundai’s aren’t really ultimate cars are they? Not even their Genesis Coupe can manage this title without a few modifications.

What is important though is that the 2013 Veloster Turbo is a factory set up car that has something genuinely special about it.

2013 Hyundai Veloster Turbo
2013 Hyundai Veloster Turbo

It sounds so good it might end up being sold in awesome numbers. A further chance at those great sales will come from the Veloster Turbo’s recently announced price.

Simply put, the 2013 Hyundai Veloster Turbo will have a starting price of $21.950, not including destination charges.

That means it’s just 2500 USD more than the standard car. Not bad for a hot hatch, particularly as the difference is not to be seen in the extra performance alone.

2013 Hyundai Veloster Turbo
2013 Hyundai Veloster Turbo

Just $1.600 dollars extra are attributed to the powerplant itself, with the remaining 900 USD associated with the extra equipment available.

That list includes a new body kit which features a ground effects aero setup, heated leather seats with power lumbar support and LED taillights.

All I can say is that you should walk into a tuning shop and ask them what fitting a turbo and all of those accessories would cost you there.

Even if you took out the labor costs you’d almost certainly not manage to fit the necessary amount, the one that Hyundai is charging extra.

2013 Hyundai Veloster Turbo
2013 Hyundai Veloster Turbo

There are a few extra options you can have and the 2013 Hyundai Veloster Turbo can end up costing as much as 25.450 USD.

Not bad for a brand new hot hatch that has 201 horsepower and 194 pound-feet of torque on tap.